DigiGrowBook strategy session
AGENCY PARTNER PROGRAMME · 2026

You bring the clients.
We build the sites.

White-labelled, custom-built, delivered in 14 days. You stay client-facing. We stay invisible. The work everyone hates is ours.

THE OFFER, IN ONE BREATH

We build the websites your clients ask you for. In 14 days. Under your name.

White-labelled

DigiGrow never appears anywhere a client can see. The site, the portal, the invoices, the support emails — all branded as your agency.

You own the relationship

Your sales call. Your invoice. Your client account. Your retention. The client signs with you, not us.

Recurring from day one

Build splits, monthly splits, every upsell. The split structure runs for as long as the client stays paying. MRR compounds with every client.

01 · WHY THIS EXISTS

Most agencies have the same three options. None of them are great.

The three you already know

Hire a dev team

Slow. Expensive. Hiring is a full-time job. One difficult month and your margin disappears.

The three you already know

Subcontract a freelancer

Quality varies. Communication scatters. Margins are thin once you've handled the brief and the QA.

The three you already know

Build it yourself

Eats the time you should be spending on sales. You're now half-agency, half-dev shop.

The fourth option

Partner with us

You sell, we build. No hiring. No QA. No 11pm bug reports. The build engine is already built.

White-labelled in your name

Clients meet your agency. They never meet us. Your brand stays the brand.

Recurring revenue

Build sale plus a monthly split. The monthly compounds. By client 20 it's a real income line.

One playbook per partner

We don't ship a snapshot and walk away. We design what you sell, in a strategy session, before you make a single call.

02 · THE MODEL

How the partnership actually works.

Six steps from first conversation to recurring revenue. Structure is the same for every partner. Pricing, offer, and upsell roadmap are tuned to your market in the strategy session.

  1. Step 01

    We meet for the strategy session

    A 1:1 working session. We map who you sell to, what they need, what features the build should include, and what the right pricing is for your market. You leave with a written playbook for your agency.

  2. Step 02

    You sell to your network

    Use the playbook we wrote together. Your outreach, your existing relationships, your inbound. The conversations are yours; the demo materials and pitch frame come from the session.

  3. Step 03

    You close at your own price

    The price is set in the strategy session, anchored to what your market will actually pay. You can sell higher whenever the conversation supports it. Both sides earn proportionally on every pound above the floor.

  4. Step 04

    Client pays you, then you pay us our share

    The client has zero financial relationship with DigiGrow. Your invoice, your banking, your terms. One combined invoice from us to you, monthly, covering all active clients.

  5. Step 05

    We build in 14 days, in your name

    A custom build, designed for the client's business, not a template. Hosting, SSL, on-page SEO, contact forms, calendar booking, mobile-first design — all included. The client never sees DigiGrow at any point.

  6. Step 06

    Recurring revenue runs for as long as the client stays

    Every monthly payment, every upsell, every add-on splits the same way. Your MRR compounds with every client you bring on. Retention becomes the highest-leverage activity in your week.

03 · THE RELIEF

What you never have to do again.

Most of the operational pain in agency life comes from the technical side of websites. None of it touches you under this model.

  • Write code, manage developers, hire technical staff

    The build engine and the team behind it are already in place. You never write a brief to a freelancer or a job spec for a developer.

  • Run hosting, security, SSL, monitoring, uptime

    All on our infrastructure. 99.9% uptime, security maintained, backups handled, DNS managed. You never log into a hosting panel.

  • Field technical support tickets at unsociable hours

    Client support flows directly to our portal, in your branding. We respond and resolve in your name. You're CC'd; you never have to action anything technical.

  • Quote, scope and project-manage every change request

    Client tells you what they want. You log it through the partner portal. We action it, often within 48 hours, and price anything billable to you before any work starts.

  • Explain why a fix is taking longer than expected

    The 14-day delivery promise is binding. If we miss it, the client gets £200 off their build, absorbed by us, never your margin.

  • Say no to a client because you can't deliver

    Most things are possible. The strategy session sets what's standard for your vertical and what's custom. Anything custom is scoped and priced before you commit.

04 · THE MECHANISM

The strategy session is where the partnership starts.

Most white-label programmes ship a template and walk away. Partners then spend months figuring out how to sell into their own market with someone else's playbook. We do the opposite. Before you make a single call, we sit down together and design the playbook for your agency specifically.

What we cover in the session
  • Who you sell to

    Your existing client base, your target market, the buyer profile we're designing for.

  • What they actually need

    Build features, integrations, automations, the magic-moment that closes deals in your vertical.

  • Where the price floor lands

    What your market will pay, what to anchor at, what to never go below.

  • The upsell roadmap

    What sits one tier above the standard offer, and when in the relationship to introduce it.

What you walk away with
  • A written playbook

    The full offer for your agency, documented. Not a template — your specific positioning, pricing, and pitch.

  • A demo template

    A reference build to show prospective clients what their site could look like.

  • The pitch frame

    The script structure DigiGrow's own closers use, tuned to the language of your market.

  • A direct line

    Once active, you have a single point of contact for everything build-related. No support queues. No tickets vanishing.

The session is free and mandatory before any sales activity. The goal is to make sure the partnership is right for both sides before either side commits.

05 · HOW THE COMMERCIALS WORK

A short, plain-English note on the money.

The split

Whatever the client pays, we split it. The exact share is set in your strategy session, structured so both sides win as you sell higher.

The build pays you to acquire the client. The monthly pays you to keep them. Both run on the same split. Sell at whatever your market supports — every pound above the floor lifts both sides equally.

Standard build starts at £795 and scales upward in your strategy session, depending on the features your vertical needs. Monthly retainers start at £35 and scale similarly. No client ever sees the structure — they see one flat price for the build and one monthly number, both under your agency's name.

  • Billing

    Single combined invoice from us to you on the 1st of each month. 7-day terms. Pro-rata on mid-month go-lives.

  • Annual option

    Available for clients who want it, with the standard 10× monthly for 12 months access. Split runs against the discounted total.

  • No lock-in

    No minimum volume. Stop sending work whenever you choose. Active clients keep paying — the split runs in the background.

06 · WHAT GOOD LOOKS LIKE

A rough trajectory, told in clients, not spreadsheets.

Every partner moves at a different pace, in a different vertical, at a different price point. The shape below is the shared one. Sense-check, not forecast.

5clients

The model is proven for your agency.

You've run the playbook five times. You know what your conversion rate looks like, what objections come up, what the strongest pitch angle is. Monthly share covers your software stack and a chunk of your marketing.

20clients

Recurring revenue is meaningful.

Your monthly share now arrives every month before you make a single new sales call. It covers a part-time hire, a senior contractor, or your operating overhead. The pressure to close every prospect drops.

50clients

The book is a real income line on its own.

Partnership runs as a meaningful percentage of your agency revenue, sometimes the majority. Retention work outperforms new sales for return on time. Compounding starts to outpace anything you'd build by hiring.

100+clients

You've built a recurring revenue business inside your agency.

Stable, low-volatility income foundation. Most of your week is retention, not acquisition. New sales become upside. The partner playbook gets refined every quarter as the market shifts.

07 · NEXT STEP

Book your strategy session.

Free, about an hour, working call not a sales pitch. You leave with a clearer view of how to handle web work in your agency either way.

Step 1 / 4 · You25%

Who are we talking to?

Standard contact details — we’ll text the confirmation.